We work with ambitious clients of all sizes to strengthen their brand and design experience.
‘Kaliber were friendly, professional, and had great communication which made the whole process a breeze. I could not recommend them enough’
What we can do for you
Your brand identity is more than just an image; it’s a connection between your company and your audience. We specialize in crafting brand identities that not only grow with your business but also distinctly stand out in a crowded marketplace. Our real-world approach to branding focuses on creating versatile and effective brand identity solutions, ensuring your brand resonates across every customer interaction point.
Design is about more than looking good – it’s about problem-solving and visual communication. Our team takes a strategic approach across graphic design, packaging design, or print and digital media design to understand your business and objectives. Your brand’s story is brought to life with graphic design that communicates your message and values. The result is a business solution that fits your needs and gets the right people to take notice.
Web & UI/UX
Our custom designed websites, e-commerce and apps don’t just inform your customers, they create a memorable experience of your brand. Combined with email marketing, blogs and social media, we create digital platforms and website design that goes beyond helping people navigate your site and works to achieve your goals.
Additional media can help tell your brand’s story and elevate your design. Photography and video are powerful tools that complement design and engage your target market. Printing and speciality finishes can influence the perception and quality of your brand or products. And copywriting delivers clear messaging in your brand voice. Consistency across all these elements delivers a strong and recognisable brand.
Frequently Asked Questions
How can a design agency help my business?
We can help by offering specialised skills in areas such as branding, website design, graphic design and visual communication. We work closely with you to understand your objectives and create design solutions to help grow your business and differentiate you from competitors. A good design agency doesn’t just make things look good, we go beyond this and ensure your design and marketing have a purpose (but don’t worry, we still make it look good too).
We help determine the right design approach and strategy – whether your objective is creating a brand to establish trust, loyalty and recognition; attracting the right market and improving sales conversion; reviewing your content to better communicate your core message, product or offer; or creating an online presence with a website design or e-commerce store.
We’re a team of experienced graphic designers, developers and project managers always ready to assist. Whether you’re after a one-off project or have ongoing design requirements, we can help your business.
Feel free to contact us, we’d be happy to chat and see how we can help.
Why is branding and having a brand identity important?
Small businesses often make the mistake of considering a logo design as their brand. Strong branding goes beyond the logo and focuses on strategy and direction, in addition to the visual appearance or design. Branding should get to the core of ‘who, why and what’ your business does, and the values you represent.
Through creating consistent designs, branding creates a unique and recognisable appearance for your business. In turn, this builds trust and loyalty with your customers, helping your business attract the right target market. It also provides a clear direction for your designs to ensure your core values and messaging are being communicated across all touch points.
One of our services as a design agency is creating branding and visual identities, we can help you create a new brand, or re-brand an existing business. If your business doesn’t have a brand we can still assist with your graphic design needs, though will generally try and steer you towards creating a consistent look and feel to ensure your design investment is working for your business.
As a design studio we focus on branding in application, more than fonts and colours, we put brand identity to the test for your specific requirements (whether print design or web design), to make sure your unique identity can be applied to your sales and marketing designs.
What makes you different from other Gold Coast design agencies?
Kaliber Studio has been established as a design agency on the Gold Coast for over 10 years. We focus on building long-term partnerships with our clients and pride ourselves on communication and helping you reach your design objectives.
Our clients work with us not only because of our graphic design experience, but also because of our input and insights towards your project or brief. If we don’t think a design will achieve what you’re after, or if there’s a better option, we’ll work with you to determine the best design solution.
If you’re looking for an experienced design and branding agency to help solve your design challenges, we look forward to hearing from you.
What should I expect during the design process?
Although the design process may vary depending on if it’s a branding project, website design project, photography or videography, or one of our other services – they all follow the same basic principle of ‘plan, create, deliver’. You can expect our communication and professional advice at each stage of your project as we work with you to deliver a design solution.
Planning is important for any project to achieve the best design outcome possible. Understanding your business, target market and objectives ensures the design strategy and brief are on point, so we’re all on the same page before we create the visuals. Our project managers and creative director will help guide you through the process and keep everything on track.
“The team at Kaliber delivered a solution that exceeded our expectations. They listened carefully to our requirements and came up with a fresh, logical and inspiring refresh of our software platform. I have already recommended them to a colleague in a completely different industry – and will do so again. Alastair and his team are also lovely people and great to deal with.”
I haven’t worked with a design agency before. Do I need to supply a brief?
The more information you can give us, the better. Not just about the specific project you have in mind, but also any background information on your brand, product, services and target market, all of this information helps form a brief. If you’re coming up blank or aren’t sure what information to share, don’t worry, we’ll walk you through the process and ask any relevant questions, as a better brief not only helps provide clearer direction and minimise revisions but also delivers a better design result.
We offer free consultations so feel free to contact us and we’ll help find the best design approach for you.
Do you only do branding and website design?
Many graphic design projects point back to branding, as strong brand identity is applied across a range of media including print design, website design and more. This design strategy delivers results and helps our clients’ businesses grow across our range of services including logo design, packaging design, photography, content creation, app design, UI (user interface) and UX (user experience).
Website design is another core service to help our clients establish an online presence. A website is an important tool whether it’s a content-based WordPress site showcasing your services, or an e-commerce website (including Shopify, Maropost and Neto), both should be designed to convert customers and generate sales. Our experienced team can help whether it’s a new custom website design or your current site needs a remake to improve usability and conversion.
Does your design agency have case studies or examples of past design work?
We sure do. You can click on ‘work’ to view our online folio which includes examples of branding design, website design, e-commerce website design and a range of other services offered by our design agency on the Gold Coast. Whilst we make an effort to keep our design agency projects up to date, we’re often busy creating designs for our clients. You can also follow us on Instagram to stay up to date.
Or feel free to reach out to us, we might just send you some extra sneak peeks relevant to your design project.
Do you have experience creating designs or branding within my industry?
It’s quite probable that we do. As a design agency, we’ve been creating branding and website design for over 10 years with experience helping clients in B2B and B2C markets across many industries. This includes professional services, e-commerce, retail, food and beverage, tourism, industrial, and technology, from start-up businesses to well-established companies.
But, if we don’t have relevant examples we can share, that’s ok. Our tailored approach works across any business and industry. Every business is unique, with its own core values and target market. By learning as much as possible about your company before starting a design project, we ensure we create a solution relevant to you – whether you’re in a new industry or one we’ve worked with before.
We follow a ‘plan, create, deliver’ process that creates results for our clients.
How much does branding or a website design cost?
Our branding and website design services are tailored to your needs, as such, we don’t have ‘off-the-shelf’ website design or branding pricing. Every business is different and has varying branding design requirements, and might be after a large e-commerce website design, or a simple website landing page created. Having an understanding of your budget will also help us deliver the best design approach within your range.
Branding and web design are investments that will help your business grow, reach a larger audience, improve efficiency and with the right strategy, help generate sales.
Smaller projects will either be quoted upfront or may be billed hourly. We also offer design retainers for ongoing graphic design or website development support.
We’re always happy to provide a quote and help create a brief for your project.
How do I get started working with Kaliber Studio?
If you’re ready to elevate your branding, create a website design, or work with us on any other graphic design project, we’d love to hear from you. We thrive on solving design problems and helping your business grow. The best place to start is always with a chat, so feel free to give us a call or arrange a time to meet in person and talk through your needs. If you’re not based on the Gold Coast, we’re always available to jump on a video call, we service clients nationally and internationally.